奥特奇非常态创新启迪年会即将召开

    奥特奇第31届国际年会正一步一步靠近我们。相信很多人都知道，奥特奇年会堪称全球农业领域的联合国大会，而今年将一改以往模式，办成一场集全球思维，集全球各行业决策领袖及商界精英的奥特奇式的“达沃斯”盛会，办成12场年会的集合体，主题为“非常态创新启迪”年会，届时将有5000人出席此次盛会，与会人数达历年之最。精彩纷呈，先睹为快：

　　

　　Alltech31st Annual International Symposium is approaching us.  I believe many people are aware of that Alltech’s Symposium has always been a “United Nations general assembly” in the world of global agriculture.  But like everything it is time for change.  It will be like 12 Symposiums in ONE single biggest “Davos Forum” meeting based on the theme we must be a rebel, with over 5000 attendee to the record high.  What a brilliant event!  Let’s get the first glimpse:

　　

　　什么是“非常态创新启迪”年会？就是云集作物粮食瓜果，饲料养殖宠物，食品屠宰加工，电商社交媒体，工艺酿造，品牌营销，人力资本，收购兼并等各界精英齐聚一堂集思广益各抒己见的一周；是展开逆向思维，非常态思维的翅膀透过显而易见看精髓，从危机中捕捉新机遇；想别人未想，先别人一步，做行业的创新变革者，引领者，优化资源，投资未来的一周。

　　

　　Whatis the “Alltech Rebelation Week”?  It is the week of people from all over the world, from crop science, feed and animal industry, food processing, brewing and distilling, human capital and business management, media and brand marketing to mergers and acquisitions and so on, getting together to exchange ideas and the weak of being an innovator to think what no one has thought and take the step that no one has taken to invest tomorrow.

　　

　　做一个打破常规的叛逆者，坚持不懈，充满信心，创新改革，义无反顾，勇往直前，专注实现梦想！

　　

　　重量级嘉宾将做主旨演讲，美国前国务卿鲍威尔与您分享成功领袖秘笈；更多巨星嘉宾，敬请期待!

　　

　　The first star speaker has been revealed for Alltech Rebelation Week – General Colin L. Powell!  More are coming!

　　

　　作物科学惠及农业可持续发展：据中国国家统计局报道，2014年中国玉米产量2.1亿吨，作物科学将助玉米产量提高≥5%，能量蛋白质等营养水平更高，更科学控制霉菌毒素；进而消耗更少的土地和水资源，生产更多更优质更安全的农产品及畜产品；种植的革命；生物肥料的春天；土壤微生物功不可没.

　　

　　Crop Science to benefit a sustainable agriculture: China total corn production at 210 million tons in 2014, it will be 5% more after growing revolution with higher nutrient level and controlled mycotoxins, further with more resources saving, and higher quality and saferagri-products produced; the spring of bio-fertilizer; great contribution of microbes.

　　

　　为何行业大佬们斥资数亿美元挤进作物科学，还有孟山都，巴斯夫，杜邦，富美实… … 奥特奇呢？烟草如何拯救生命?

　　

　　Who bought whom?  What those giant of Monsanto, BASF, FMC, DuPont are after? … … An area Alltech has been involvedfor more than 20 years; How tobacco saving lives?

　　

　　食品的革命：鱼油资源日益匮乏，也需要危机管理，海藻DHA就是我们可持续供应的，质量可控可追溯的，营养最佳的可替代资源；蛋白质的未来；智能APP购物，你专属的功能性食品；宠物食品：一个具有600亿美元潜在市场的行业。

　　

　　Food revolution: the “Holy Grail” of the industry; Algae DHA - an optimal,sustainable, traceable alternative of fish oil; protein of the future; Food designed just for you; Pet feed or food – a $60 billion industry。

　　

　　PSY36对16说：可少养1000万头母猪，节约1000万吨饲料，… …为什么不呢？中国人收购史密斯菲尔德后发生了哪些变化？猪肉的叛逆者：无抗，多汁，保健，全天然；我们一直所忽略的… …隐形杀手。

　　

　　PSY36vs 16: 10 million less sows raised so 10 million tons of feed saved … … why not?  Will the Chinese Smithfield purchase make any difference?  Be a pork rebel – juicier,healthier and natural; Taming the hidden killer; Constant crisis in Pork –PEDv, PRRS, why?

　　

　　32,000探寻奶牛行业发展良方：中国每天产18亿升鲜奶；倒奶噩梦将终结吗？32,000kg奶/头/年，你懂她吗，懂，就能！案例研究：达能，嘉里，雀巢的故事；可口可乐是奶牛业的大敌还是救世主？富含DHA奶；奶牛场的审计；肉牛是生产蛋白质最低效的行业吗？JBS的故事。

　　

　　The blue print system -32,000kg/cow/year for the solution of dairy industry.  She can produce at this level if you understand her.  Case study: the storiesof Dannon, Kerry, Nestle; Coca-Cola – the enemy at the gate or the redeemer of the dairy industry? DHA rich milk; Auditing your dairy; Is beef the most inefficient way of producing protein？ The JBS story.

　　

　　家禽生产与营销相结合：无抗肉鸡已成为世界41个国家的新规范；滥用抗生素及后果；鸡肉的市场营销；DHA的真实故事；忽略今天就是为明天埋单。

　　

　　Poultry:production and marketing coming together; Antibiotic-free production is the newnorm in 41 countries; Meat quality: can a 41 day old chicken taste good? Thetrue story of DHA.  Ignore today; pay tomorrow.

　　

　　精酿啤酒的机会在中国：啤酒的创新性原料：草莓，绿茶，海藻，南瓜… …；每16小时就有一座啤酒厂开张；企业家的梦想：拥有自己的酿酒厂；奥特奇是如何将精酿啤酒卖到美国18个州，世界12个国家的？蓝海策略；吉尼斯黑啤的故事；世界首座酿造和蒸馏学校。

　　

　　The China opportunity – Alltech’s experience; Novel raw materials for beer –strawberries, green tea, algae …; An entrepreneur’s dream - owning your own brewery;  Alltech’s global brewing anddistilling reach.  The blue ocean approach; The house of Guinness; The world’s first brewery and distillery school.

　　

　　乐高重生引发的非常态思维：总裁俱乐部；市场营销技巧；销售10大黄金法则；企业文化：唯一存留的差异化；从企业的核心之核心价值中获益；如何组建并购团队？谁将是新公司的老板？奥特奇Mini MBA；心理测试；人力资本；发挥员工的积极性；领袖与品牌化。

　　

　　The Lego example: rebel and rebuild; President Club; Ten rules of selling: arming your key assets;  Culture– the only thing left which differentiates a company; Profit from the core; whois your acquisition team and who will be the boss in the new company? Alltech’s Mini MBA; Psychometric testing; Human capital; Unleash your colleagues productivity; Leadership and branding.

　　

　　还等什么，5月16-20日相约奥特奇非常态创新启迪年会！

　　

　　更多精彩期待您来发现！